This publication studies methods for creating flexible looks for public and cultural institutions. The conventional logos traditionally used by companies are the result of a unique process of compression and abstraction. By contrast, flexible looks do not conceal their diverse components in their logo but instead from a complex family of symbols from them. In the combination of a basic logo and a ...
Paperback: 256 pages
Publisher: Lars Müller Publishers; 1 edition (October 7, 2009)
Product Dimensions: 6.5 x 0.8 x 9.2 inches
Amazon Rank: 3740955
Format: PDF ePub TXT book
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